Lilac Way Branding

Created by Karen Laukkonen of Laukkonen Design, the historical design and consistent branding evokes the era of the late 1930s. Learn more

Lilac Way Branding

Logos. Website. Social Media. All Lilac Way branding is conceived, researched, written, designed and developed pro bono by Karen Laukkonen. A volunteer project, she has worked on it since 2007.

Lilac Way Signage

Restored Lilac Park‘s new informational and wayfinding signage tells the story of Lilac Way, and guides visitors to the park from the Southwest Regional bike trail. Includes proposed signage for Highway 100.

WPA Poster Inspiration

Designed in the 1930s and 1940s to publicize exhibits, activities, theatre, and health and educational programs. One of the first U.S. Government programs to support the arts, the posters were added to the Library of Congress in the 1940s, and inspired the design for Restore Lilac Way.