In 2018, she launched a redesigned website for multiple devices and audiences.
It’s easy to navigate, mobile-friendly, and documents Lilac Way’s history and the restoration of Graeser Park in Robbinsdale, preservation of Rock Island and appreciation of renewed Lilac Park in St. Louis Park.
Laukkonen Design donates all time and expenses for restorelilacway.com, including
- research, writing, proofing and editing all copy,
- design and content management of extensive WordPress site,
- photo editing and retouching,
- launch of successful grass roots ‘Say YES to Rock Island Park’ campaign to encourage City of St. Louis Park to accept MnDOT’s offer to give the rock garden to the city at $0, saving it from development,
- communication with project partners to promote restoration projects,
- logo design for three remaining Lilac Way parks,
- presentations to communities and key decision-makers to raise public awareness and promote restoration efforts,
- project management,
- printing and promotional materials,
- and social media.
Karen was honored to design informational signage for both restored Graeser Park and renewed Lilac Park.
Graeser Park in Robbinsdale, MN
The signage was part of an extensive 2021-2023 preservation and restoration project. MnDOT restored the rare beehive fireplace, rebuilt 11 stone picnic tables from salvaged Lilac Way park materials, installed ADA picnic table and paths, and repointed much of the rock garden.
Installed in 2023, this was a team project with MnDOT and writer Kristi Gibson of the Robbinsdale Historical Society.
Lilac Park in St. Louis Park, MN
In 2008, the City of St. Louis Park hired Laukkonen Design to create the large two-panel informational signage for renewed Lilac Park.
This Three Rivers system kiosk has two 4′ x 4′ panels. includes directional signs to guide bikers and walkers on the North Cedar Lake Regional Trail into the park. Installed in 2009.